Search engine optimisation (SEO)
A higher Google ranking results in more free website traffic
Appearing on the first page of Google is a key goal of many businesses. Being easy to find brings valuable traffic to your site which will translate into more leads and sales for your business. Search Engine Optimisation (SEO) is the process of implementing a number of techniques based on your web content, structure and links to achieve a high ranking by Google and other major search engines. Your website’s position on Google is referred to as your organic ranking when it doesn’t include paid advertising such as Ads (or Pay Per Click). This results in your website being found near the top of Search Engines and not lost amongst your competition. Studies have shown that over 90% of people never search further than the first page of Google – can you afford to miss out?
